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  • FR-S Sedan Around The Corner?

    FR-S Sedan Around The Corner?

    When rumors of the Toyota 86 first began to circulate in 2010, the people I talked to inside Toyota USA thought it had little chance of becoming reality. After all, sports coupes are risky…they may […]

  • Subaru has a problem - the BRZ is selling too well. Really, that's a problem!

    Subaru’s BRZ Problem – Sales Too Strong

    When Subaru developed the BRZ, along with Toyota’s help, they thought it would be a moderate seller. Nobody anticipated it would outsell Toyota’s FR-S or have a waiting list to get one. That is precisely […]